BUSINESS INTELLIGENCE
DATA ANALYTICS · BUSINESS INTELLIGENCE
POWER BI / SQL / DAX / POWER QUERY
DATA
MADE DECISIVE.
I’m Shashank Rao. I transform complex business information into clear dashboards, useful KPIs and decisions that teams can act on.
BUSINESS INTELLIGENCE STUDIO
DATA + DECISIONSPOWER BI / SQL
SEGMENTATIONKPI REPORTING
INTERACTIVE ANALYTICS STUDIO / 2026
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EXPERIENCE
2+ Years
Analytics & reporting
DATA SCALE
100K+ rows
Analyzed in a documented role
SPECIALIZATION
Power BI + SQL
Data modeling and KPIs
01 / SELECTED WORK
Insights that move
business forward.
A closer look at seven analytics workflows, business dashboards and reporting projects grounded in my professional experience.
02 / CORE CAPABILITIES
A toolkit built
for clarity.
Focused on decision-ready business intelligence, reliable reporting data, and practical commercial analysis.
01 / VISUAL INTELLIGENCE
Power BI & DAX
Interactive dashboards, KPI scorecards, drill-through reporting, Power BI Desktop/Service and measurable decision support.
02 / DATA FOUNDATIONS
SQL & Power Query
Extracting, cleaning, transforming and validating reporting datasets with SQL, data models and Power Query.
03 / BUSINESS CONTEXT
Customer & Revenue Analytics
Customer cohorts, segmentation, campaign ROI, e-commerce performance, retention and revenue reporting.
03 / PROFESSIONAL JOURNEY
Built around
real business problems.
My work combines the technical foundations of analytics with an understanding of how businesses measure and improve performance.
JAN 2025 — PRESENTData Analyst · Cava Athleisure
D2C e-commerce dashboards, customer lifecycle reporting, cohorts and marketing-performance analysis.
AUG 2024 — JAN 2025Data Analyst · Misty Blue Suits
SQL and Power Query transformation, analysis of 100,000+ records, KPI reporting and business dashboards.
JUN 2024 — AUG 2024Analytics Internship · Misty Blue Suits
Tableau and Power BI reporting, data quality and executive scorecards.
“The best dashboards don’t just show numbers. They help people see what matters next.”